If you are in the process of searching for an exhibition venue that can host a conference in the coming 12 months, there are some new tech trends that you may want to leverage to help give your delegates an even more memorable experience.
A conference app
A growing number of events are using bespoke apps to help delegates do everything from find their way around a venue to booking in for specific workshops and training. Some apps also offer people the opportunity to connect with other delegates and book one-to-one meetings ahead of time.
These kinds of apps are increasingly expected by delegates, so make sure you explore your options in this area.
Virtual captioning for speakers
It’s possible to have real-time virtual captioning set up for all of your speakers, which will make your conference more accessible and ensure that everyone is able to follow what’s happening.
If English is a second language for any of your delegates, they will likely appreciate the captions too. You can pair this with providing assistive listening devices to make your conference as accessible as possible.
Augmented reality (AR) features
Sometimes it can be challenging to bring certain topics to life for attendees at your conference, so leverage technology to help. For example, AR experiences, where you can layer digital content like images over the real world, as well as share bespoke audio, are a great way to wow delegates.
Use this kind of technology to create more immersive exhibitions and event spaces that will be talked about long after everyone has gone home.
AI chatbots
The rise of ChatGPT has taken the world by storm and now a growing number of organisations are leveraging that technology to create bespoke chatbots that can guide users through all kinds of content.
From an event perspective, including an AI chatbot in your event app can be a smart move. This can give delegates a simple first port of call for any frequently asked questions, taking some of the load of your event team at the venue.
This means your conference team is freed up to focus on making the event the best it can be rather than having to answer a host of simple questions.
Facial recognition for security
In this day and age, you can’t escape the fact that security needs to be a consideration whenever there is a large group of people in one place. But facial recognition technology can help take some of the stress away.
It is also a valuable tool for streamlining access to the conference venue. When set up correctly, you may not even need to issue passes or IDs to your attendees, which also reduces the amount of printed materials you require for your conference.
Whenever you’d like to introduce new technological solutions to your event, make sure you liaise closely with your conference venue to ensure they can accommodate your requirements. Make sure you know what specialist equipment you will need to deliver at the venue on the day and ensure it is set up ahead of your delegates arriving.
