• Events Team

How to plan a product launch


When releasing a new product, it is imperative that the launch represents the same standard you want the product to be. Any venue will play a key role in making sure this happens.

Choose the right venue! This will be one of your biggest expenses so it is important that you get it right. A bigger budget does not nessecarily mean it has to be spent on a venue. You just need somewhere that is easy to get to and has the space for you to put on a show. A tip: Don't fill your venue with attendees to full capacity, straight away. Leave some space for those last minute guests.

Make the most of find the perfect venue. The venue should have a stage, to tell your story. Also, consider your product and whether it is suitable to be released in a new modern building, industrial building or victorian castle.

Get creative with planning. If you don't have any inspiration, take it to pinterest to spark some creativity. Using pin boards are a really good way to have everything you like in one space and then pick out your favourite things that work well together! Maybe come up with a surprise that only few are aware of. This will make it an experience for your staff as well. Do you best to create a positive and lively atmosphere! That is what will stick out in a crowd.

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The Ridgeway Centre is a charity run conference venue, boasting a 580-seat auditorium, 2 large function rooms suitable for 100+ delegates, and a number of meeting rooms perfect for your training needs. 

Situated in Wolverton Mill, Milton Keynes, we are at the heart of England, with easy links to major roads and only a short drive from Milton Keynes Central Rail Station.

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01908 224588

events@theridgewaycentre.com

The Ridgeway Centre, Featherstone Road, Wolverton Mill South

Milton Keynes, MK12 5TH

© The Ridgeway Centre is owned by New Life Church Milton Keynes, registered charity.
Charity no. 1119167
Company Registration: 6162241